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Easy, Smeasy
By Dave Andrusko Since I know that our Movement is comprised of so many tender-hearted souls, I was sure my post yesterday, "Out of the Mouths of Babes" ["Zachary's Thoughts on Abortion"] would be a big, big hit. (www.nrlc.org/News_and_Views/Sept10/nv091410.html) And it was, thank you. But while it was encouraging to hear the friendly words, the difference-maker for me was that you wrote to say that you had posted the entry on your social networks. This trend has taken a while to develop, but it is proving to be an unsurpassed way to share the information. Let me be clear: it's not as if our readers--as faithful a lot as you could ever hope to have--have ever been interested in hiding their light under a bushel. I know people who've written me to say that they have [electronically] copied individual editions, "pasted" them into an email, and sent them whizzing off to a host of pro-life family, friends, and colleagues. This is great, great news, and a real demonstration of your commitment. But if the objective is to reach the widest possible audience, consider the following and see if it doesn't hold the promise enormous dividends. At the top of any post you'll find the "address"-- in this instance http://www.nrlc.org/News_and_Views/Sept10/nv091410.html. After you read "Zachary's Thoughts on Abortion," there were lots of ways of making it available through your social networks. If you go to Facebook, for example, there is a box at the top labeled "What's on your mind?" If you just past that address in there, it establishes a direct link to the article, plus provides the opening sentence. Zip, zip and people are reading it. In addition, once the reader is taken to the post, he/she can actually watch the four-minute video of Zachery right there! Why is that important? All of us are inundated with information. When people come to a post and see that that the video of this delightful young boy is available right there, they are likely to watch it. Even when someone is happy with what I have composed, the impact moves to a whole other level when they can listen to Zachary's amazingly perceptive explanation of why abortion is wrong. You get the point. Why don't you make it point today and for the rest of the week to use your social networks to post as many editions of Today's News Today and National Right to Life News Today as possible. My guess is you will find that many people will comment, and even more will post it on THEIR Facebook and Twitter accounts. As my sister would say, easy, smeasy. Please send your comments on Today's News & Views and National Right to Life News Today to daveandrusko@gmail.com. If you like, join those who are following me on Twitter at http://twitter.com/daveha |