February 28, 2011

Donate

Bookmark and Share

Please send me your comments!

Live from the NATIONAL RELIGIOUS BROADCASTERS CONVENTION

Editor’s note. Members of the NRLC Communication team are in Nashville for the annual NRB Convention. They are blogging at http://nrlcomm.wordpress.com and tweeting at tweeting @nrlcomm.

Dispatch – Day 1

Posted on February 26, 2011

Our sitting area for meetings.

Once again, the NRLC Communications team is in Nashville for the annual National Religious Broadcasters (NRB) Convention at the Gaylord Opryland Hotel and Convention Center. And, once again, we’ll be blogging from the convention daily with our experiences and thoughts!

The NRB convention is always a wonderful experience – surrounded by pro-lifers – giving us a chance to spread the pro-life message, meet our Pro-Life Perspective station partners, and reach out to new ones. We also come away with fresh ideas for our own work and leads for new innovations.

We were blessed with an uneventful travel day from Washington…until we got to Nashville, that is. Within 20 minutes of our arrival, an extremely severe thunderstorm moved through the area with high winds and, from what we’ve learned, 2 confirmed tornado touchdowns. Most likely, there was at least a third within a 1/4 mile of the Opryland Hotel. Thankfully, no injuries or fatalities…but a lot of damage. The images on the local news are devastating. I know you join us in keeping those affected in your prayers.

Today was our set-up and errands day to run around gathering last minute items. Our booth on the convention floor is all set for the exhibit hall to open Sunday

Tonight, we met with a team of students from Southwestern Assemblies of God University in Dallas, Texas who are here taking part in NRB. We’re all taking part in the 36-DV challenge. Teams of 4 students are paired up with organizations to create a 60-second promotional radio or television spot (in our case, our team is working on an NRLC promotional video).

Beginning at 9pm tonight the students drew organizations out of a hat and met with the reps from their chosen organization. We spent about 45 minutes with our team discussing NRLC and our work as they fired questions at us about target audience, messaging and statistics. They have have 36 hours to complete the project – storyboarding, filming, editing, final production and coding before turning in the finished project at 9am Sunday. The projects will be judged and the winners announced in the NRB awards ceremony Sunday afternoon.

There are a total of 8 teams (3 audio, 5 video) spread out throughout the hotel frantically brainstorm and conceptualizing their projects. After our meeting, we’re really excited with the whole project and can’t wait to see what these bright, energetic students come up with.

That’s it for today! We’ll be back with more tomorrow (hopefully with some pics!)

Dispatch from Nashville – Day 3

Posted on February 27, 2011

And we’re off! (And we skipped talking to you on Day 2).

Olivia, Jess and Derrick with our team from SAGU!

The Exhibition Hall officially opened about 30 minutes ago and we’re down here talking to the early bird attendees who are waiting for the official opening ceremony. Lots of thumbs-up from passers-by and our stack of educational literature is already starting to dwindle.

And we’ve already visited with our friend Janet Mefferd from the Salem Media family! Most of the time, we only get to talk to Janet over the phone during interviews on her show. It’s great to see her, and other hosts, while we’re here in Nashville.

A quick update on the team from SAGU creating a 60-second promotional video for NRLC during the 36.DV Challenge. Their 36 hours ended at 9am and the top 3 from both the audio and video categories will be unveiled during the NRB awards ceremony at 4:30. We’re hopeful that our team will be in the that top 3. We’ll find out in just a few hours!

We promised some pictures of our booth! So, here, looking a little pixilated, are some of the phone shots from yesterday before the exhibit hall opened.

Our team of students from SAGU stopped by for a photo op! We still haven’t seen the ad, but we’re looking forward to the awards ceremony at 4:30.

Please send your comments to daveandrusko@gmail.com. If you like, join those who are following me on Twitter at http://twitter.com/daveha.

Part Two
Part Three

www.nrlc.org