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Live from the NATIONAL
RELIGIOUS BROADCASTERS CONVENTION
Editor’s note. Members of the
NRLC Communication team are in Nashville for the annual NRB
Convention. They are blogging at
http://nrlcomm.wordpress.com and tweeting at tweeting @nrlcomm.
Dispatch – Day 1
Posted on February 26,
2011
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Our sitting area for meetings. |
Once again, the NRLC
Communications team is in Nashville for the annual National
Religious Broadcasters (NRB) Convention at the Gaylord Opryland
Hotel and Convention Center. And, once again, we’ll be blogging
from the convention daily with our experiences and thoughts!
The NRB convention is
always a wonderful experience – surrounded by pro-lifers –
giving us a chance to spread the pro-life message, meet our
Pro-Life Perspective station partners, and reach out to new
ones. We also come away with fresh ideas for our own work and
leads for new innovations.
We were blessed with an
uneventful travel day from Washington…until we got to Nashville,
that is. Within 20 minutes of our arrival, an extremely severe
thunderstorm moved through the area with high winds and, from
what we’ve learned, 2 confirmed tornado touchdowns. Most likely,
there was at least a third within a 1/4 mile of the Opryland
Hotel. Thankfully, no injuries or fatalities…but a lot of
damage. The images on the local news are devastating. I know you
join us in keeping those affected in your prayers.
Today was our set-up and
errands day to run around gathering last minute items. Our booth
on the convention floor is all set for the exhibit hall to open
Sunday
Tonight, we met with a
team of students from Southwestern Assemblies of God University
in Dallas, Texas who are here taking part in NRB. We’re all
taking part in the 36-DV challenge. Teams of 4 students are
paired up with organizations to create a 60-second promotional
radio or television spot (in our case, our team is working on an
NRLC promotional video).
Beginning at 9pm tonight
the students drew organizations out of a hat and met with the
reps from their chosen organization. We spent about 45 minutes
with our team discussing NRLC and our work as they fired
questions at us about target audience, messaging and statistics.
They have have 36 hours to complete the project – storyboarding,
filming, editing, final production and coding before turning in
the finished project at 9am Sunday. The projects will be judged
and the winners announced in the NRB awards ceremony Sunday
afternoon.
There are a total of 8
teams (3 audio, 5 video) spread out throughout the hotel
frantically brainstorm and conceptualizing their projects. After
our meeting, we’re really excited with the whole project and
can’t wait to see what these bright, energetic students come up
with.
That’s it for today! We’ll
be back with more tomorrow (hopefully with some pics!)
Dispatch from Nashville
– Day 3
Posted on February 27,
2011
And we’re off! (And we
skipped talking to you on Day 2).
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Olivia, Jess and Derrick with
our team from SAGU! |
The Exhibition Hall
officially opened about 30 minutes ago and we’re down here
talking to the early bird attendees who are waiting for the
official opening ceremony. Lots of thumbs-up from passers-by and
our stack of educational literature is already starting to
dwindle.
And we’ve already visited
with our friend Janet Mefferd from the Salem Media family! Most
of the time, we only get to talk to Janet over the phone during
interviews on her show. It’s great to see her, and other hosts,
while we’re here in Nashville.
A quick update on the team
from SAGU creating a 60-second promotional video for NRLC during
the 36.DV Challenge. Their 36 hours ended at 9am and the top 3
from both the audio and video categories will be unveiled during
the NRB awards ceremony at 4:30. We’re hopeful that our team
will be in the that top 3. We’ll find out in just a few hours!
We promised some pictures
of our booth! So, here, looking a little pixilated, are some of
the phone shots from yesterday before the exhibit hall opened.
Our team of students from
SAGU stopped by for a photo op! We still haven’t seen the ad,
but we’re looking forward to the awards ceremony at 4:30.
Please send your comments
to
daveandrusko@gmail.com. If you like, join those who are
following me on Twitter at
http://twitter.com/daveha.
Part Two
Part Three |